Improving Site Navigation
Navigating a website should be a breeze for your visitors. To achieve this, you need to invest in creating an intuitive, user-friendly navigation system.
Architecture design
We work with you to organize your content into logical groups. We have decades of experience in how users engage with websites, and we apply that experience to help your site visitors, ensuring a seamless browsing experience.
Comprehensive sitemap
A sitemap is the blueprint of your website's navigation structure. Our team designs a sitemap (which serves as the skeleton of your website and navigation hierarchy), making it easy for both users and search engines to understand your site. Why is this key?
When done correctly, many users will not land on your site’s homepage; they will instead use search engines to be directed immediately to the info they are looking for. A clean hierarchy helps sites like Google “see” the tree branches of your site and get people there faster.
Familiar placements
Users are more comfortable with websites that follow familiar navigation patterns. Ensuring your menus are placed where visitors expect to see them, adhering to best practices and conventions that users are already familiar with.
Simplified systems
Less is more when it comes to website navigation. We prioritize simplicity in navigation design, making it easier for users (at a glance) to understand and use your site while avoiding clutter and confusion.
Search functionality
For websites with a large number of pages, a search bar is essential. This functionality allows users to quickly find the information they're looking for without having to click through multiple pages.
Responsive optimization
With the growing use of mobile devices, it's crucial to optimize your navigation system for different screen sizes. We ensure that the navigation system we design is responsive, providing a seamless experience across different devices, from desktop to mobile.
User validation
No matter how much time we invest in designing your website navigation, Firewatch always validates the design with real users (and real analytic data) to ensure it meets their needs and expectations.
Improving your website navigation is an ongoing process. By focusing on information architecture, designing a clear sitemap, and ensuring responsiveness across devices, we help create websites that are both easy to navigate and visually appealing.
